Monday, August 1, 2011

Breaking down CRM

CRM. What exactly is CRM? The business world is covered in this acronym and yet for most of us the meaning is ambiguous. There are magazines called CRM and blogs that promise they are the best at CRM, but WHAT THE HECK IS IT!? For most of people it is just more jargon that slips through the cracks of today’s society that is possessed to shortening everything down to its bare initials. Good thing we know!

We have decided to break down what CRM is for us normal people. CRM is known as customer relationship management. Its goals are to find, attract and win new clients while maintaining positive relationships with past customers. There are quite a bit of benefits to CRM:
o   Quality and Efficiency
o   Decrease in Overall Costs
o   Decision Support
o   Enterprise Agility
o   Customer Attention

All of these things sound great but are really hard to implement if you don’t have the right background. It usually consists of complex data that can be difficult to understand and usually has poor usability.

With all of this considered EBC data specializes and CRM and wants to help make your business the best it can be! Call 803.820.4727 to start your way on helping you with your CRM. We offer 24/7 customer assistance and will train you on how to understand and compute the data. Check out our website at http://www.ebcdata.com/ for more information

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